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Meta Facebook/Instagram Stories — Video ads support video at 1080 × 1920 (9:16). Duration: 1–120 sec; recommended 5–15 sec. Maximum file size: 4 GB. See the full ad spec & try our free ad checker below.

Meta video

Facebook/Instagram Stories — Video

Last updated: 2026-03-27

Dimensions

Dimensions: 1080 × 1920
Aspect Ratio: 9:16
Min Resolution: 600 × 1067

File

Max File Size: 4 GB
Formats: MP4, MOV

Duration

Video Duration: 1–120 sec
Rec. Duration: 5–15 sec

Copy Limits

Headline: 40 chars
Primary Text: 125 chars

Notes

Same safe zones as Stories images. Videos over 15 seconds are split into separate cards. Sound-on by default in Stories. H.264 + AAC recommended.

Official spec documentation

Quick Checklist

For this video format, make sure your creative meets:

Resolution: 1080 × 1920
Aspect ratio: 9:16
Duration: 1–120 sec
Max size: 4 GB
Formats: MP4, MOV