It’s never been harder to make your brand stand out without overspending. The Automation Engine uses AI-suggested experiments and 48 live data types to ensure your ads are shown at the moments they’re most likely to convert — and paused when conditions aren’t right. The result: less waste, better resonance, and stronger returns.
How it works for brands
We’re integrated with all the major ad platforms: Amazon Ads (across Sponsored Products, Sponsored Display and Sponsored Brands), TikTok Ads, and Meta (across Instagram and Facebook.) You can learn more on our integrations page.
Our AI analyses your brand and category, then suggests experiments — specific combinations of 48 live data types including weather, news, trends, travel, and health — that are most likely to improve your results. These data cues are checked thousands of times per day, automatically toggling your ads to align with real-world conditions.
Real results from real brands
Here are some examples of what conditional automation™ has delivered:
- A beverage brand using weather and temperature cues on their Amazon Sponsored Brands ads to tailor ad creative to prevailing weather saw a 28% improvement in ROAS
- A consumer goods brand using advanced daypart and day-of-week cues to deliver moment-appropriate messaging on Meta saw a 69% improvement in click-through rate (CTR)
- A leading mobile app platform using daypart and weather cues to tailor their messaging in Meta catalogue ads saw greater receptivity leading to a 22% decrease in CPI
Easy to set up, easy to run
Our platform is designed to be straightforward, with an intuitive interface that makes it easy to set up experiments, manage data cues, and track performance. It works on top of your existing ad platform accounts — no migration needed. Try any automation in dry run first to see exactly what it would do before it goes live, and get a digest by email or in your team’s Slack channel whenever your ads switch.
Prefer to work through an AI agent such as Claude? It can set up and adjust your automations for you, in plain English. See how.
Ready to make your ad spend work harder? Book a 15-minute demo and see conditional automation™ in action.