Your ad has reached the frequency cap limit you set, meaning your target audience has already seen the ad the maximum number of times allowed.
Your ad has reached the frequency cap limit you set, meaning your target audience has already seen the ad the maximum number of times allowed.
Either increase the frequency cap, broaden your audience to reach new users, or create fresh creatives that provide a different message. For brand campaigns, a frequency cap of 2-3 times per week is generally effective.
The Automation Engine supercharges your TikTok Ad performance using conditional automation™ via signals like weather, daypart, Amazon item availability and more.