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EVENTS_API_AUTH_FAILED Events API Authentication Failed

Pixel Conversion Tracking

Your server-side Events API call failed authentication. The access token is missing, expired, or doesn't have the required permissions.

What causes this error?

Your server-side Events API call failed authentication. The access token is missing, expired, or doesn’t have the required permissions.

How to fix it

  1. Check the access token: Refresh it if expired.
  2. Verify permissions: Ensure the token has the event.report scope.
  3. Pixel access: Confirm the token’s associated app has been granted access to the specific pixel ID you’re sending events for.

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