Pixel & Tracking

CONVERSION_EVENT_INVALID Invalid Conversion Event

Pixel Conversion Tracking

The conversion event type you specified for optimization doesn't exist on your pixel, or it's an unsupported event name for the selected objective.

What causes this error?

The conversion event type you specified for optimization doesn’t exist on your pixel, or it’s an unsupported event name for the selected objective.

How to fix it

Use one of TikTok’s standard events: CompletePayment, AddToCart, ViewContent, SubmitForm, CompleteRegistration, PlaceAnOrder, Subscribe, ClickButton, Download, Contact, or a custom event you’ve defined on your pixel.

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