Targeting & Audiences

3858082 Detailed Targeting Expansion Required

Targeting Audience AdSet

Based on current Meta constraints (like targeting housing, employment, or credit scopes), you physically cannot turn off Detailed Targeting Expansion or you are requesting extremely narrowed attributes.

What causes this error?

Based on current Meta constraints (like targeting housing, employment, or credit scopes), you physically cannot turn off Detailed Targeting Expansion or you are requesting extremely narrowed attributes.

How to fix it

  1. Check Special Ad Categories: If you are running an HEC (Housing, Employment, Credit) campaign, you are heavily restricted. Accept the broad targeting rules.
  2. Turn on Advantage+: Opt into Meta’s Advantage+ targeting, which will let the conversion algorithm ignore your strict rules to find cheaper results.

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