Targeting & Audiences

2650024 Custom Audience Terms Not Accepted

Targeting Audience AdSet

Before you can create or use Custom Audiences, your ad account must accept Meta's Custom Audience Terms of Service. This agreement covers data handling, privacy requirements, and permitted use of customer data.

What causes this error?

Before you can create or use Custom Audiences, your ad account must accept Meta’s Custom Audience Terms of Service. This agreement covers data handling, privacy requirements, and permitted use of customer data.

How to fix it

  1. Accept the terms: Go to your Ad Account Settings and look for ‘Custom Audience Terms’. Accept the ToS agreement.
  2. Admin required: Only users with Admin access to the ad account can accept these terms. If you’re an analyst or advertiser role, ask your account admin to accept them.
  3. Business Manager level: In some cases, the terms must be accepted at the Business Manager level, not the individual ad account level.

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