Prepaid funds have been depleted to zero.
This advertiser uses a ‘deducted-from-balance’ or ‘prepaid’ invoicing method. The pre-loaded funds have hit zero, acting like a hard stop on all active campaigns.
You’ll need to top up your prepay balance or switch the account over to a standard reliable credit card payment method in Seller Central.
The Automation Engine supercharges your Amazon Ad performance using conditional automation™ including signals like Buy Box winner, price, daypart and even weather.