Bidding & Budgets

INSUFFICIENT_FUNDS_FOR_BID Bid Exceeds Budgets

Bids Budgets Rules

Your requested CPC bid is mathematically higher than the entire daily budget attached to the campaign!

What causes this error?

Your requested CPC bid is mathematically higher than the entire daily budget attached to the campaign!

How to fix it

It’s an impossible logic constraint. You either need to massively lower your desired CPC bid, or drastically raise your daily campaign budget to cover it.

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