Bidding & Budgets
BID_TOO_LOWBid Too Low
BidsBudgetsRules
The CPC bid submitted is literally below Amazon's mandatory platform minimum required to participate in the auction (often $0.02 or local equivalent).
What causes this error?
The CPC bid submitted is literally below Amazon’s mandatory platform minimum required to participate in the auction (often $0.02 or local equivalent).
How to fix it
Check your data payload or UI inputs and increase the requested bid to at least the platform minimum.
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