Bidding & Budgets

BID_TOO_LOW Bid Too Low

Bids Budgets Rules

The CPC bid submitted is literally below Amazon's mandatory platform minimum required to participate in the auction (often $0.02 or local equivalent).

What causes this error?

The CPC bid submitted is literally below Amazon’s mandatory platform minimum required to participate in the auction (often $0.02 or local equivalent).

How to fix it

Check your data payload or UI inputs and increase the requested bid to at least the platform minimum.

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